About us

Where Luxury Meets Personal Style

Shechic is a women's fashion label designed by Ayat S in Dubai and curated in Toronto, Canada — born from a vision to blend timeless elegance with modern sensibility.
We create refined pieces for the woman who dresses with intention. Every garment is handcrafted using premium materials — from silk to luxe blends — chosen for their quality, comfort, and feel. From ready-to-wear collections to bespoke creations, each design reflects a deep commitment to craftsmanship, detail, and individuality.
What sets Shechic apart is our personal approach. We don't just design for women — we design with them. Whether you're selecting a signature piece or requesting a custom fit, your experience is tailored, your style celebrated.
Because true luxury isn’t just about what you wear — it's how it makes you feel.